Hot Wheels - Custom Motors
Hot Wheels Custom Motors was co-invented by myself and colleague Emily Ward. The interchangeable, modular system features easy, snap-on parts allowing kids to build and race their very own customized Hot Wheels cars. While working at Play On Design Ltd I collaborated with Emily to develop the original concept and create a series of fully working prototype models. Custom Motors is licensed by Mattel. All rights ©Play On Design Ltd. & ©Mattel.